What is Grab Media?
Grab Media is a media company that licenses brand safe, short form video content and distributes it across the web. We create new consumer audiences by helping websites integrate the right video content. The result is more relevant video content for consumers and more effective advertising campaigns for marketers. For more information on our partnership programs and video products, click here.
What makes Grab Media different from other video platforms?
While there are many video platforms and websites out there, Grab Media is focused on the distribution and monetization of premium video. Because we are focused on professionally-produced video licensed through content partnerships, we do not accept or feature user generated video. If you are a company or producer that creates such content, please contact us to see what we can do for you.
What is the difference between a Content Network vs. an Ad Network?
Drawing from the well-established and accepted practices of the broadcast television and cable networks, we create new advertising opportunities by working with Publishers to program videos their audiences want to watch (premium inventory). Whereas, an Ad Network works to re-sell existing advertising opportunities their Publishers have trouble selling themselves (lower-value inventory). Grab Media is a video content service for Publishers providing them the videos they need and the videos their audience want to watch; whereas, the various Ad Networks are simply matchmakers between Advertisers and Publishers.
How do I know if my content is a fit for Grab Media?
While we do not accept user-submitted videos, if you produce content that is engaging and valuable, you may want to consider partnering with us. We look for videos with high production values that comply with our editorial policies and is engaging to audiences. We do not accept videos that are spam, product placements or contain offensive material. We also do not accept slideshows or podcasts, or videos that infringe on the copyrights of others.
Do you have a copyright policy?
We take copyright law extremely seriously. For this reason we adhere to a copyright policy compliant with the Digital Millenium Copyright Act.
Does Grab Media produce its own videos?
Grab Media does not directly produce video; instead, we have licensed videos from over 200 video producers that span six major publisher-friendly categories include: Entertainment News, Sports News, Health and Lifestyle, How-To and Local News. In addition, we index and self-classify our videos to allow our partners' videos to be discovered and exploited in the most granular ways to serve the needs of the most niche and topic-oriented Publishers in search of a video solution.
Where does Grab Media distribute videos?
Grab Media operates a large-scale syndication network of over 140,000 partner sites, as well as many sites and blogs that embed our videos via various in-page Display Widgets. However, not all video content is distributed to our entire network – as some websites have stricter rules or specific standards on what type of content they feature on their pages, we respect their editorial vision and provide them with tools to filter through our library and choose exactly the type of content they would like to receive. To learn more about how Grab Media's syndication works, click here.
Do video producers get paid for their videos on Grab Media?
We operate on a partnership basis, through which we license video content and work with both content creators and site publishers on a rev-share model. To learn more about our partnership programs and see if your video content or website qualify for revenue share, click here.
What is Content-as-a-Service (CaaS) or Video-as-a-Service (VaaS)?
Video-as-a-Service (VaaS) is a Publisher service where we provide a video editorial offering where the video content and technology are offered as a turnkey solution for those who want to compliment their website with high-quality videos.
We provide high-quality videos from respected and viewer trusted Video Providers (such as Reuters, Fox Sports, etc.) that Publishers can immediately offer on their website in a turnkey manner to their viewers.
We foot all of the infrastructure and delivery costs (technology and streaming costs), so our Publishers do not need to outlay any money to give us a try! We absorb all of the risk and costs and pay you on a revenue share basis on the views you generate.
Why should I embed your videos and not videos from YouTube or others?
Because we will pay you for the views you earn for us (and for our video producers) against your website.
How do I become a paid Publisher (earn money for video ads)?
Please send an email to firstname.lastname@example.org and a member of our Publisher development team will contact you shortly to help set you up and provide you with information to get started.